15 Oct Successful Appearance at the IDS
In March 2015, RAY participated in the IDS which is the world’s largest dental exhibition held in Germany. During this event, RAY introduced company’s brand new products including RAYSCAN α+. IDS 2015 was the first big event to participate as an independent dental imaging company without Samsung’s presence.
It was a great opportunity to promote advanced technology and high quality products such as Visible X-RAY Guide and Free FOV functions which grabbed global attention resulting in enhanced brand awareness, increased sales and partners in new markets.